The
telephone is one of the most powerful tools at the disposal of legal
recruiters. But many recruiters feel
like getting the voicemail is the equivalent of having someone hang up on them. What’s the fear? The worry some recruiters
have is that not only will their voicemail messages get no response but that
they won’t even be heard. But for the
legal recruiters with a solid voicemail strategy, the voicemail doesn’t feel
like an insurmountable obstacle. Let’s
take a look at a few solid voicemail strategies that can increase a recruiter’s
callbacks:
- Grab your prospects attention in the first 10
seconds of the phone call. Don’t waste time telling them about what you
want or need, jump right into how they will benefit from calling you
back. Keep your message brief and
make sure that it’s well thought out before you pick up the phone. A
matter of fact, recruiters should create a short script of what they will
say if they get the voicemail.
- Make sure that you sound upbeat and
enthusiastic when you leave a voicemail message for your prospect. Smiling while you’re talking can make
your voice seem more pleasant, so don’t forget to “say cheese” when
leaving your message.
- Don’t try to put every minute detail into your
voicemail message. Convey to the
listener all of the key information they need to know, the same
information that will prompt them to pick up the phone and return your
call.
- Use the prospects name and personalize your
message as much as possible. Try to avoid sounding like one of those
automated telemarketing robots that everyone hangs up on. Let the prospect know that this message
is just for them.