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Is That Gadget Really Benefiting Your Recruiting Efforts?

by Beverly Aarons 10. June 2011 08:49

There seems to be a war waging between those who quickly embrace the latest technology and those who don’t. Okay, well maybe it’s not exactly a war, but a recent article about technology “dinosaurs” got under the skin of more than one recruiter.  So does it really make a recruiter a dinosaur if they use a fax machine instead of scanning documents? Or, are they behind the times because they actually talk on the phone instead of simply tweeting or texting potential candidates and clients? Maybe, but probably not.  The smartest recruiters don’t adopt technology, software or even social media unless they can see how it will benefit their business. That’s the smart way of doing things. Let’s take a look at a few things recruiters should consider before jumping on the bandwagon of any new technology fad:

  1. Recruiters need to ask themselves, how the new technology will benefit their business.  Will it make you more money? Will it help you get more clients and candidates? Will it make your job easier and more efficient? If you can’t figure out how the new technology will benefit you and your business take a pass on it, don’t waste your time or money.
  2. Are your clients and candidates still using “old” technology? Or, “gasp” are they preferring the old technology over the new?  It might be counterproductive to refuse to have a fax service when your clients or candidates want to fax you something instead of email. It may also be counterproductive to insist that your clients text you when they prefer to actually talk on the phone.  When adopting new methods of doing things, recruiters must consider what their “customers” really want.
  3. Finally, just because you don’t immediately adopt new technology shouldn’t mean that you remain ignorant about it. Keep an eye out on new technology and its evolution. As the technology changes, place it through the questions highlighted in point number one of this list because at some point that new gadget may actually benefit your business. And when it does offer a benefit you will want to be prepared to integrate it into your recruiting business.

 


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