According to statistics from the Labor Department, women now make up 51 percent of the workforce in high-paying professional fields and that number is poised to increase. But how do legal recruiters position themselves and their clients so that they can best attract and retain this growing workforce demographic? Let’stake a look at a few tips:

1. If a recruiter is trying to attract more women to a job opportunity, they need to make sure that the job order is “woman friendly.” If you’re using photos or video to promote a job, make sure that it includes images of women in a variety of roles, including power roles. The same goes for employee testimonials, if you’re using them, make sure that you include the testimonies of female employees who have been promoted within the company.
2. Legal recruiters need to remember that women are often looking for different things in a job than a man. For example, employers who offer subsidized child care or flex-time may be a lot more attractive to women attorneys if they have young children. If a client offers these types of perks don’t forget to mention them when advertising the job opportunity.
3. If legal recruiters want to attract more women attorneys they should consider mentioning mentorship programs if the employer has one.  Mentor programs for women attorneys is very important especially if they want to open up opportunities for promotion and progress in their career.