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Blogs -- A Powerful Tool For Recruiters

by Beverly Aarons 29. January 2009 08:03
Blogging power has become all the rage with the ability to connect to the right people and sell ideas, products and services.  But recruiters can also use blogging to find the right fit for an employer's job opportunity.  Companies such as Microsoft have already successfully used blogs to recruit some of their best talent and there is no reason why recruiters can't use this tool to their advantage

Here are some ways blogs can help recruiters:


Recruiter blogs reach talent who are not looking for jobs.  Some of the best job candidates are already employed; but if the right opportunity came along many would be willing to jump ship.

Blogs are more personal, giving talent the opportunity to know the person behind the company.  They are informal, allowing a more natural form of communication to take place between the recruiter and the candidate without the restrictions of a face to face meeting in a business environment.

Blogs are viral.  If you've got a great job opportunity and post it on your blog, the blogosphere will spread the word faster than any help wanted ad ever could.

If you're a recruiter and have something to say about recruiting, the job market or great job opportunities, why not consider giving blogging a try.

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