It's a tough job market, yes, we all know that; but the real question is…what are you going to do about it? Tough job markets require unique and aggressive strategies that give you an edge over the competition. We've talked about resumes, cover letters and even what to wear; but let's talk about something that many of us introverts are literally terrified of…networking. To many job seekers, networking is the big taboo, something akin to sales and something we would love to avoid. But networking can do wonders for your job search efforts and ultimately your job search results. That's why every job seeker MUST network.
When it comes to networking, most of us know that we should attend conferences, career fairs and other events where potential employers may be; but we often don't know what to do when we get there. Here are a few tips.
1. Do your research. Before you attend a networking event, find out who is going to attend. What is their name? What is their position at the company? Do they have the power to hire or can they refer you to the person who does the hiring?
2. Have a plan. What do you want to achieve at the networking event. Yes, we know you want to get a job; but that's not exactly how it works. Networking should b
e seen as a way to build relationships with people who can help you get hired. So, ask yourself…"what do I want to achieve at this event?" Do you want to meet 5 hiring managers? Connect with employees working at a certain company? Gather information about the hiring needs of a company? Pass out your business card to a certain number of people? Collect business cards from others? Note: Never pass out your resume unless you're at a career fair or it's requested of you.
3. Become a resource. Always ask yourself, what else can I offer this person, besides my resume and/or business card. Maybe you can offer information or contacts that are useful for the other person. Look to give, as well as receive.
4. Follow-up with contacts. Once you meet someone, follow-up with them via email or telephone and continue to stay in touch. This is how you maintain and strengthen your network.