When highly
sought after candidates are vetting employers and recruiters there a few key
qualities that they look for when considering their options.
- Time
in the business. For most quality
candidates, time often equals experience and security. When vetting employers and recruiters,
many candidates prefer those who have a long track record of working in their
field. If a recruiter or employer
has many years of working in their field, emphasizing that with sought after candidates
may give them an edge over the less experienced competition.
- A
commitment to keeping their promises.
Every business is based on promises. Today’s quality candidates are looking for businesses that
make clear promises and keep them over time regardless of the challenges they
may experience. Recruiters and employers who have a track record of keeping
their promises are more likely to catch the eye of the best candidates the
industry has to offer.
- Meaningful
incentives and benefits. Many
employers offer a wide variety of perks and benefits; but when it comes to
marketing them to quality candidates, recruiters often focus on the wrong
things. If recruiters want to
attract quality candidates with an employer’s perks and benefits they must make
sure that they are only mentioning those things that matter to the
candidates. For example, free food
and coffee, may matter less than fully paid for medical insurance and
subsidized transportation costs.